In Response to Rachel Marra's Post

In Rachel's post, she referred to the following commercial made by T-Mobile for Valentine's Day and asked this question about their promise for a free phone (not advertised that you need to buy a two-year contract):  Is this false advertising or just really good marketing?

I think that T-Mobile, like many phone companies use the same promise that they will give you a free phone frequently throughout the year. This, in my opinion, is just really good marketing because there is always a disclaimer at the bottom of the screen or an asterisk following with the "catch". I think that this makes it good marketing instead of false advertising because they do show the consumer what is needed in order to get the good deals.

Though I believe this is really good marketing, I don't think companies should be allowed to keep their "catches" that small on the screen so it is near impossible to read. All phone companies, in my opinion, need to give all the information about their phones outright on commercials, like telling the viewer that they need to buy a two-year contract to get the deals they are promising. 

Do you think that all phone commercials should have to better advertise the "catch" involved with their sales?