Lyndzi's Question: When you see the Apple symbol/logo what do you think of? What are your first thoughts that come to mind about the brand or product?
Apple is a big brand name in this generation and it is on many products we all purchase or see on a daily basis. It is on our computers, our electronics, and our cell phones. Every time I see the Apple logo, I think of the mania Steve Jobs created when he created Apple projects, which are now sold in most stores, such as Target and Walmart.
When I first learned about Apple, I didn't understand the hype, but then I purchased my first iPod, and I understood. I loved the technology, the app availability and the size of the products. I know own an iPad and my brother owns a Mac book. My family alone shows that Apple is a big brand that many people love. Even my parents have iPod's.
Apple is such a big brand, do you think that even now that Steve Jobs has passed away, the brand will continue to grow?
T-Mobile is known for their spokeswoman, the girl in the pink dress. Each commercial shows this carefree, bubbly girl wearing a signature color pink dress. T-Mobile has decided to shed this look, with a new commercial, featuring this girl looking through her closet of pink dresses and throwing them on the ground. She then looks over to the other part of her room and we see her feet as she steps out of her signature dress and straps on a leather outfit and a motorcycle helmet.
T-Mobile ends the commercial with these words: "Set the Record Straight. Test Drive America's Largest 4G Network". There have been reports that this commercial was made to shed T-Mobile's "girly" persona and appeal to more males.
What do you think is the reason that T-Mobile made this commercial? Do you think that this will help T-Mobile appeal to more men?
